Business Development Representative (BDR)
We're looking for a BDR to build customer relationships, identify business opportunities, and work with our software- combining strategy and sales in an exciting role!
We are Mercur
Mercur Solutions is part of a software group focused on serving the Office of the CFO, alongside financial close SaaS provider Aico. The group has a strong and growing presence across the European market, with Mercur recognised as a market leader in Sweden and actively expanding its international footprint. Our flagship solution, Mercur Business Control®, delivers robust capabilities for budgeting, forecasting, reporting, analysis and goal management.
With nearly 50 years of industry experience, we support over 300 customers and deliver measurable value through improved business performance and operational efficiency.
We’re now looking for someone eager to build customer relationships, identify new business opportunities, and contribute to our continued success. You'll work with an advanced product and connect with a wide range of exciting industries.
About the role
We are seeking a motivated and results-driven Business Development Representative (BDR) to join our growing team in the FinTech SaaS sector. As the key BDR on the team, you will play a pivotal role in driving revenue growth by identifying, engaging, and nurturing potential clients. You will act as the first point of contact for prospects, creating meaningful connections that set the stage for long-term customer relationships.
Key Responsibilities
- Prospect Identification and Outreach: Research and identify potential clients within various industry verticals and across a pan-European geographical target area.
- Lead Generation: Develop and implement strategies to generate leads through multiple channels such as cold calls, emails, social media, and networking events.
- Initial Prospect Qualification: Assess potential clients' needs and determine if they are a suitable fit for our FinTech SaaS solutions.
- Follow-Up on MQLs: Utilise a multi-channel approach, including email, phone, and social media, to engage and qualify marketing-qualified leads (MQLs), ensuring consistent follow-up.
- Collaboration: Work closely with the sales and marketing teams to align on lead generation strategies, messaging, and campaign execution.
- Pipeline Management: Maintain an organised and up-to-date CRM system with accurate records of all interactions, ensuring smooth handovers to the sales team.
- Market Intelligence: Stay informed on FinTech trends, the competitive landscape, and potential client challenges to tailor outreach and solutions effectively.
- Metrics and Reporting: Track key performance metrics (e.g., outreach attempts, qualified leads, conversion rates) and provide regular updates to management.
What it takes to succeed in this role:
- Bachelor’s degree in business, finance, marketing, or a related field (or equivalent experience).
- Experience in a BDR, sales, or lead generation role, preferably within the FinTech, SaaS, or technology industries.
- Strong communication and interpersonal skills with the ability to build rapport quickly.
- Proficiency in CRM tools (HubSpot) and sales enablement platforms.
- Ability to understand and articulate SaaS products' value proposition to potential clients.
- Self-motivated, goal-oriented, and comfortable working in a fast-paced environment.
- Familiarity with financial technology solutions, industry pain points, and trends is a plus.
Proficiency in both spoken and written Swedish and English is required.
What We Offer
- A monthly base salary of SEK 40 000 – 46 000, commensurate with experience and skillset.
- Competitive commission tied to your individual performance.
- Comprehensive healthcare, pension, fully equipped home office, mobile phone, laptop.
- Nice office in Solna area with awesome colleagues.
- A hybrid work model that values work-life balance and accommodates your needs.
- The opportunity to take ownership of your responsibilities and have the autonomy to drive meaningful results.
- A supportive, growth-focused team that values collaboration, innovation, and ambition.
- The chance to contribute to a product that makes a tangible difference in the lives of business professionals worldwide.
Intrigued?
If our pitch sparked your interest and your previous experience hits close to home, we might have ourselves in a win-win situation. Please apply 31.5.2025 at the latest but kindly note that we will be reviewing applications on an ongoing basis. The position will be filled once the right talent is found. Potential candidates will get to talk with several persons in the organisation and go through an aptitude test at the final stages. Got any more questions or require a tad more persuading? Please feel free to reach out to our Head of Sales, jon.craven@aico.ai.
- Department
- Sales & Marketing
- Locations
- Stockholm
- Remote status
- Hybrid

Stockholm
About Mercur Solutions
Mercur Solutions AB is a Swedish company with nearly 50 years of experience in delivering business management and decision support solutions. We are market leaders, creating customer value in the form of improved results and higher efficiency. This has been the focus of our operations since the beginning, meaning that the experience and expertise Mercur has built up over the years are invaluable to our customers and partners.
Business Development Representative (BDR)
We're looking for a BDR to build customer relationships, identify business opportunities, and work with our software- combining strategy and sales in an exciting role!
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